Paid Media Consultant
GoDigital is a Human Experience (HX) Agency
We create humanised digital experiences that help our clients breakaway from the pack
As an agency, it’s not how digital we are.
It’s how human we are.
We believe digital exists to make human experiences better and easier.
And that’s why we don’t create digital solutions. We create human experiences.
It’s a philosophy we call HX. And it lies at the heart of everything we do.
Join us in creating experiences that make a real impact! We’re an independent agency growing rapidly with offices in Sydney, Melbourne, Canberra, Brisbane, Singapore, Kuala Lumpur, Manila and Hong Kong.
You’ll be working with a dynamic and creative team of graphic designers, web developers, social media managers, digital strategists, project managers and paid search specialists across clients like Nestle, ghd, Nine West, The Australian Ballet, Dairy Australia, Orange Theory Fitness and more.
Primary Purpose of The Role
To work across a variety of SEM and Social campaigns, whilst providing a portfolio of clients fanatical customer service, deep expertise and focus on ensuring the channel strategy for each client is correctly implemented and optimised.
The Paid Media Consultant will work closely with the Paid Media Director and Paid Social Lead on existing client deliverables, helping optimise campaigns through search, display, video and social media channels.
Our rapid growth means you will have access to new opportunities and areas of interest across the entire GrowthOps Digital practice. If you are a digital professional with specialist knowledge in SEM and Social Media, please get in touch!
Responsibilities
- Accountability for the quality and timely delivery of campaigns.
- Manage paid media campaigns and deliver optimisation.
- Learning and implementing best practice. Pushing for improvement across the team.
- Monitor and report on paid search, display, video and social media campaigns.
- Scheduling, amplifying and optimising social media content.
- Collaborating with internal and external marketing, content, design and digital teams to create multi-channel campaigns.
- Conducting competitor analysis and research.
- Ensure budgets and pacing are on track across all platforms.
- Working with the broader team to understand the role of each channel.
Secondary responsibilities
- Collaborate with other GrowthOps teams to drive new business.
- Collaborate closely with other GrowthOps teams to deliver real value to clients ‘beyond marketing’
- Develop thought-provoking content that inspires our team, educates our clients and positions GrowthOps as a market leader in Performance marketing.
Measuring success
- High standard of output with no corrections required by manager or clients
- Work completed within expected time frames
- Client satisfaction
- Positive team sentiment
- Demonstrates ability to think proactively and solve problems
Qualifications
- 3+ years experience managing digital campaigns, ideally within an agency or multi-brand environment.
- Hands on proficiency across Facebook Ads Manager, Google Ads and Google Analytics.
- Experience using Search Ads 360, Microsoft Ads, LinkedIn Advertising, TikTok, Pinterest or Snapchat Ads will be highly regarded
- Demonstrable track record of delivering effective and advanced digital campaigns for clients, including paid search, display, video and social media
- Comfortable managing client and/or stakeholder relationships.
- Ability to thrive in a fast-paced environment and handle multiple competing priorities, while maintaining strong attention to detail
- Proficient with G-suite and digital platforms in general as expected
Desirable
- Tertiary qualifications in Marketing/Business or similar experience
- Google Data Studio and GTM proficiency
- Google Ads Search Certified
- Google Analytics proficiency
- Facebook Blueprint Certified
Perks
- Remote first flexible working arrangements.
- Wellness Day for you to recharge mentally
- Birthday is a day off on us
- Annual subsidy towards an exercise activity (eg. gym, yoga) of your choice
- Vibrant office environment with fruit boxes, coffee and snacks provided